The European Green Deal
Commission President-elect Ursula von der Leyen promised to deliver a European Green Deal in her first 100 days, including a continent-wide “Climate Law” to enshrine the goal of climate neutrality by 2050 into law, in order to make Europe the first climate-neutral continent by 2050. Her plan is not only quite ambitious and urgent at the same time, but it also has the potential to grow the EU’s economy in the long run. The hand dryer market will benefit from new investments in innovation and research as well as from an update of EU’s industrial policy.
Product Category Rules (PCR) Document
This document provides guidance for carrying out Environmental Product Declarations (EPDs) for hand dryers.
EU Commission Designated 2019 – 2024
On 10 September, Commission President-elect Ursula von der Leyen has introduced her new team of commissioners. She tryed to balance out experience, poltical backgrounds, age, gender and last but not least, each member state needs a commissioner – size doesn`t matter. The org chart already indicates what becomes important: The New Green Deal will be addressed by Executive Vice President Frans Timmermans (Netherlands). Margrethe Vestager (Denmark) will also represent an important portfolio: Making Europe Fit for Digital Age.
Implementation of the Circular Economy Action Plan
The European Commission continously pushes the Circular Economy. In 2016 an Action Plan was adopeted. It has been fully completed in early 2019. The work will continue beyond 2019. In the long run, CE is also important for the electric hand drying business. Threrefore, we will update this topic frequently to also bring in eHA-know-how wherever necessary.
This initiative is supported by Excel Dryer Inc. Making electric hand drying the leading System.

Life cycle analyses have demonstrated that energy efficient electric hand dryers use less energy and fewer natural resources to dry hands than paper towels. In addition, replacing paper towels with a hand dryer reduces solid waste going to landfills, which reduces disposal and maintenance costs.
Our industry has lots of potential. We need to focus on that while simultaneously challenging the critical arguments made by the paper world. As long as nobody reflects on the communicational input from the tissue industry, things can be described the wrong way without consequences.
Download Center. Visit the Excel Dryer’s Download Center for product sheets, hygiene & germ information, & maintenance guidance on all Excel Hand Dryer.
Don’t hesitate to contact us!
Hand Dryer Initiative
c/o elfnullelf® GmbH
Leipziger Platz 16
10117 Berlin – Germany









